APERTURA OFICIAL

José Vicente de los Mozos, Presidente del Comité Ejecutivo de IFEMA

Fernando Candela, Presidente de FITUR

Zurab Pololikashvili, Secretario General de la ORGANIZACIÓN MUNDIAL DEL TURISMO OMT

Gabriel Escarrer, Presidente de EXCELTUR y Presidente & CEO de MELIÁ HOTELS INTERNATIONAL

Jordi Hereu, Ministro de Industria y Turismo del Gobierno de España

OUT OF THE BOX: NUEVAS REALIDADES TURÍSTICAS GLOBALES (+)

Luis Araujo, Ex-presidente de TURISMO DE PORTUGAL

Gabriele Burgio, President and Chief Executive Officer of ALPITOUR WORLD

Steve Heapy, Chief Executive Officer de JET2HOLIDAYS

Christine Maguire, Global Vice President de TRIPADVISOR

Miguel Sanz, Presidente EUROPEAN TRAVEL COMMISSION y Director General de TURESPAÑA

José Luis Zoreda, Vicepresidente Ejecutivo de EXCELTUR (moderador)

VALORIZAR LA IMAGEN DEL TURISMO: UN OBJETIVO COMÚN

Javier Gándara, Presidente de ALA

Carlos Garrido, Presidente de CEAV

Jorge Marichal, Presidente de CEHAT

Emilio Gallego, Secretario General de CEHE

Juan Luis Barahona, Presidente de FENEVAL

José Luis Zoreda, Vicepresidente Ejecutivo de EXCELTUR (moderador)

GRANDES TENDENCIAS MACROECONÓMICAS QUE MARCARÁN EL TURISMO EN 2024

José Ignacio Goirigolzarri, Presidente de CAIXABANK, dialoga con Juan Orti, Presidente de AMERICAN EXPRESS ESPAÑA

EL DESAFÍO DEL TALENTO Y CUIDADO DEL ENTORNO: ELEVAR ORGULLOS DE PERTENENCIA: Panel coloquio

Rosana Morillo, Secretaria de Estado de Turismo

Pedro Luis Cobiella, Vicepresidente & CEO de HOSPITÉN

Carlos Díez de la Lastra, CEO de LES ROCHES INTERNATIONAL

Gloria Fluxá, Vicepresidenta & Chief Sustainability Officer de GRUPO IBEROSTAR

Daniel Rossell, Vicepresidente & CEO de SENATOR HOTELS & RESORTS (moderador)

INVERSIONES SOSTENIBLES EN EL SECTOR TURÍSTICO

Alejandro Hernández-Puértolas, CEO de HIP, dialoga con Víctor Martí, CEO de ATOM HOTELES SOCIMI GMA

ACERCAR MIRADAS: RESETEAR EL TURISMO Y SU VALOR PARA LA SOCIEDAD: Panel coloquio

María José García-Pelayo, Presidenta de la FEDERACIÓN ESPAÑOLA DE MUNICIPIOS Y PROVINCIAS FEMP y Alcaldesa de JEREZ DE LA FRONTERA

Jaime Martínez, Alcalde de PALMA DE MALLORCA

Eneko Goia, Alcalde de SAN SEBASTIÁN

Ramón Aragonés, Consejero Delegado de NH HOTEL GROUP

Encarna Piñero, Consejera Delegada de GRUPO PIÑERO

Oscar Perelli, Director de Estudios e Investigación de EXCELTUR (moderador)

MOVILIDAD SOSTENIBLE, FACTOR CLAVE Y ALCANZABLE PARA EL TURISMO DEL FUTURO: Panel coloquio

Carolina Darias, Alcaldesa de LAS PALMAS DE GRAN CANARIA

José Luis Martínez-Almeida, Alcalde de MADRID

Carlos Bertomeu, Presidente de AIR NOSTRUM

Othman Ktiri, Presidente de OK MOBILITY GROUP

Abel Matutes, Presidente de PALLADIUM HOTEL GROUP

Juan Luis Cavero, CEO de EUROP ASSISTANCE ESPAÑA (moderador)

CONOCER PARA MEJORAR: POLÍTICAS COMPROMETIDAS PARA AVANZAR: Panel coloquio

Fernando Clavijo, Presidente del GOBIERNO DE CANARIAS

Carlos Mazón, Presidente de la GENERALITAT VALENCIANA

Gabriel Escarrer, Presidente de EXCELTUR y Presidente & CEO de MELIÁ HOTELS INTERNATIONAL

Jordi Ferrer, Consejero Delegado de GRUPO INVERSOR HESPERIA

José Luque, Director General de FUERTE HOTELS y Presidente de AEHCOS

Rodolfo Núñez, Presidente de BINTER CANARIAS (moderador)

SURFEANDO LA OLA DIGITAL: ÁMBITOS CLAVE DE LA INNOVACIÓN TURÍSTICA

Nicolas Huss CEO de HBX GROUP, dialoga con Luis Maroto, CEO de AMADEUS

CRECIMIENTO RESPONSABLE Y CON PROPÓSITO: NUEVOS ESCENARIOS DE CONVERGENCIA: Panel coloquio

Juanma Moreno, Presidente de la JUNTA DE ANDALUCÍA

Margalida Prohens, Presidenta del GOBIERNO BALEAR

Javier Díaz-Laviada, Director General de HERTZ ESPAÑA y Presidente de ANEVAL

Adolfo Utor, Presidente de BALEARIA

Carmen Riu, Consejera Delegada de RIU HOTELS & RESORTS

José Luis Zoreda, Vicepresidente Ejecutivo de EXCELTUR (moderador)

CIERRE OFICIAL DEL FORO

OFFICIAL OPENNING

José Vicente de los Mozos, Chairman of the Executive Committee of IFEMA

Fernando Candela, Chairman of FITUR

Zurab Pololikashvili, Secretary General of the WORLD TOURISM ORGANIZATION UNWTO

Gabriel Escarrer, Chairman of EXCELTUR and Chairman & CEO of MELIÁ HOTELS INTERNATIONAL

Jordi Hereu, Minister of Industry and Tourism of the Spanish Government

OUT OF THE BOX: NEW GLOBAL SCENARIOS (+)

Luis Araujo, Former President of TURISM PORTUGAL

Gabriele Burgio, President and Chief Executive Officer of ALPITOUR WORLD

Steve Heapy, Chief Executive Officer of JET2HOLIDAYS

Christine Maguire, Global Vice President of TRIPADVISOR

Miguel Sanz, President EUROPEAN TRAVEL COMMISSION and General Manager TURESPAÑA

José Luis Zoreda, Executive Vice President of EXCELTUR (moderator)

ENHANCING THE IMAGE OF TOURISM: A COMMON OBJECTIVE

Javier Gándara, President of ALA

Carlos Garrido, President of CEAV

Jorge Marichal, President of CEHAT

Emilio Gallego, Secretary General of CEHE

Juan Luis Barahona, President of FENEVAL

José Luis Zoreda, Executive Vice President, EXCELTUR (moderator)

MAJOR MACROECONOMIC TRENDS THAT WILL SHAPE TOURISM IN 2004

José Ignacio Goirigolzarri, Chairman of CAIXABANK, talks with Juan Orti, Chairman of AMERICAN EXPRESS SPAIN

THE CHALLENGE OF TALENT AND ENVIRONMENTAL CARE: Panel discussion

Rosana Morillo, Secretary of State for Tourism

Pedro Luis Cobiella, Vice president & CEO of HOSPITÉN

Carlos Díez de la Lastra, CEO of LES ROCHES INTERNATIONAL

Gloria Fluxá, Vicepresidenta & Chief Sustainability Officer of GRUPO IBEROSTAR

Daniel Rossell, Vice presidente & CEO of SENATOR HOTELS & RESORTS (moderator)

INVESTING IN SUSTAINABLE TOURISM PROJECTS?

Alejandro Hernández-Puértolas, CEO of HIP, talks with Víctor Martí, CEO of ATOM HOTELES SOCIMI GMA

CLOSING REMARKS: RESETTING TOURISM AND ITS VALUE FOR SOCIETY: Panel discussion

María José García-Pelayo, President of the SPANISH FEDERATION OF MUNICIPALITIES AND PROVINCES FEMP and Mayor of JEREZ DE LA FRONTERA

Jaime Martínez, Mayor of PALMA DE MALLORCA

Eneko Goia, Mayor of SAN SEBASTIÁN

Ramón Aragonés, Chief Executive Officer of NH HOTEL GROUP

Encarna Piñero, Chief Executive Officer of GRUPO PIÑERO

Oscar Perelli, Director of Studies and Research EXCELTUR (moderator)

SUSTAINABLE MOBILITY, A KEY AND ACHIVABLE FACTOR FOR THE TOURISM OF THE FUTURE: Panel discussion

Carolina Darias, Mayor of LAS PALMAS DE GRAN CANARIA

José Luis Martínez-Almeida, Mayor of MADRID

Carlos Bertomeu, Chairman of AIR NOSTRUM

Othman Ktiri, Chairman of OK MOBILITY GROUP

Abel Matutes, Chairman of PALLADIUM HOTEL GROUP

Juan Luis Cavero, CEO of EUROP ASSISTANCE ESPAÑA (moderator)

KNOWING TO IMPROVE: COMMITTED POLICIES TO MOVE FORWARD: Panel discussion

Fernando Clavijo, President of the CANARY ISLANDS GOVERMMENT

Carlos Mazón, President of the VELENCIAN REGIONAL GOVERMMENT

Gabriel Escarrer, Chairman of EXCELTUR and Chairman & CEO of MELIÁ HOTELS INTERNATIONAL

Jordi Ferrer, Managing Director of GRUPO INVERSOR HESPERIA

José Luque, General Manager FUERTE HOTELS and President of AEHCOS

Rodolfo Núñez, President of BINTER CANARIAS (moderator)

SURFING THE DIGITAL WAVE: KEY AREAS OF TOURISM INNOVATION

Nicolas Huss CEO of HBX GROUP, talks with Luis Maroto, CEO of AMADEUS

RESPONSIBLE  AND PURPOSEFUL GROWTH: NEW CONVERGENCE SCENARIOS: Panel discussion

Juanma Moreno, President of REGIONAL GOVERMENT OF ANDALUSIA

Margalida Prohens, President of BALEARIC GOVERMENT

Javier Díaz-Laviada, General Manager of HERTZ ESPAÑA and President of ANEVAL

Adolfo Utor, President of BALEARIA

Carmen Riu, Chief Executive Officer of RIU HOTELS & RESORTS

José Luis Zoreda, Executive Vice presidente of EXCELTUR (moderator)

OFFICIAL CLOSING OF THE FORUM